Mared Al Iraqiya signs distribution deal with Daher foods
Adding to its vast portfolio in the FMCG sector, Mared Al Iraqiya recently signed a deal with leading Lebanese company Daher Foods for the distribution of the potato chips brand, Master, throughout the Iraqi territory. “Partnering with Daher Foods to distribute Master chips is a natural extension for us because of our well-established experience in Food and Beverage,” says Said El Rez, Business Manager, at Mared Al Iraqiya. “We’re also proud of the fact that Master is manufactured in Lebanon with a superior quality that could compete with international brands. We are convinced that they will be as popular in Iraq as they have become in other countries,” he added. Visitors to Iraq’s main supermarkets and retail stores will be able to select from all flavors of Master Natural Potato Chips, Master Kettle Cooked, Sitos tortilla chips, Buffies, Fristy’s, and Snackers.